The Creativity Guru

John Keeran

John Keeran is an industrial strength geek with over 30 years of experience in computer systems. From assembler programmer to systems integrator to database administrator to development manager and project manager, John has been a part of the growth of Information Technology from the “punch card” days of the 1960s into the 21st century and the World Wide Web of today.  Much of his career was spent as a contractor, and he has worked on systems for Oracle, MCI, Agilent, Current, HFSI, AFSPACECOM, and many others.

In all of his work, virtually every type of information was processed – forecasting, finance, customer service, manufacturing, warehousing, telecommunications, sales orders, music, photos, etc.  And in every case, he was required to turn these data into “bits and bytes”, into ones and zeroes, into “on” and “off” switches, into boolean algebra.  His other constant companion was “set theory” which was the basis of data modeling and database design.

Fascinated with the workings of the mind and emotions as a teenager, John applied his new expertise in boolean algebra and set theory to formulate a new model of the brain, the mind, and emotion based in thermodynamics, evolution, and economics.  Being very creative – a musician, a photographer, and a cartoonist – John realized the close ties between creativity and emotions.  Armed with his new mind model and his understanding of the importance of creative problem-solving, John joined with two partners, Ed Scott and Gary Love, to invent the Creativity Game, a tool to reawaken and enhance innate problem-solving skills.

Finding that his terminology was alien to specialists in the field of psychology, John turned his attention toward learning the jargon of psychology and neuroscience.  In the mid-1990s, John met Dr. Gregg Henriques, a psychologist and protégé of Dr. Aaron Beck, who developed Cognitive Behavioral Therapy.  John and Dr. Gregg met on an evolutionary psychology forum, and after comparing notes, they realized that they both had devised virtually the same model of the brain, mind, and emotions.  Not long afterwards, Dr. Gregg found the work of Dr. Peggy LaCerra, a neuroscientist who had also independently devised the same model based in thermodynamics and economics.  ”BioMarkets” is the term created by Dr. Peggy for our very similar models.

Though John had become fascinated as a teenager by paranormal ideas, and especially by Edgar Cayce (“the sleeping prophet”), it was the spiritual investigations by his wife, Jane, that led John into the “Law of Attraction”, clairvoyance,  Reiki, Science of Mind, and many other “New Thought” ideas.  Recent research into near-death experiences and reincarnation led John to augment his theoretical model with a new interpretation of life based upon a virtual world premise.  With the “virtual world” model, spirituality suddenly becomes defensible in the eyes of science.

It is from John’s varied background and experience that the three primary seminar/workshops have grown – The Science, The Music, and The Creativity Game.